Dear Community,
Welcome back Behind the Beans, your exclusive window into what’s brewing at BVP Coffee Co.
This week’s all-hands team meeting was one for the books; innovation, storytelling, technology, and culture all stirred together into one bold, flavorful vision.
Let’s get into it.
AI, Robotics & The Herd
We’re not just playing with cool gadgets, we’re building the future of hospitality.
Zooming in from Philly, Garry walked us through his hands-on journey with our new NVIDIA Jetson AI super computer and 7-axis robotic arm. The goal? Build our very own proprietary system to handle tasks like roasting, fulfillment, and service, but with a human touch.
“We’re not replacing baristas. We’re augmenting the experience.”
– Garry Johnson III
Think espresso shots hand-pressed by humans and delivered by futuristic arms. Baristas trained in Python, smart café systems, and digital storytelling. This isn’t a sci-fi daydream, this is phase one, and it’s already underway…
Vision: The Tesla of Coffee
We asked ChatGPT: “How do we turn BVP Coffee into a billion-dollar business?”
The answer? Simple. “We already have the tools.”
BVP is becoming the Tesla of Coffee:
Tech-forward
Culturally rooted
Luxuriously designed
*But built with the people, for the people
We’re building collector-worthy products and experiences, from top-shelf espresso bottles to smart vending systems and beyond. The future is premium, artistic, and accessible.
Financial Highlights
Ruth, our Chief Get-It-Done Officer, delivered a Shopify data breakdown covering June 2024 to July 2025:
August 2024 = Most profitable month
May 2025 = Lowest, but loaded with lessons
Dallas Coffee Fest + Spring Markets drove huge traffic
Returning customers = strong brand loyalty
Accessing working capital remains a priority, especially as demand continues to outpace supply.
Product & Brand Development
From $1 cups at the gym to a scalable smart café model, B Bass is laying the groundwork in Dallas for the next level. We’re investing in:
Self-serve machines
Branded cups
Sustainable packaging
Luxury coffee bottles
Retail-ready displays
Our aesthetic is evolving too. Inspired by The Art of Egypt, we’re crafting new product lines using organic matcha, gourmet honey, and gold-accented bottles. Each new product is a piece of art with a purpose.
Human Ingenuity Matters
Even with AI on deck, our intelligence is ancestral:
The People over everything.
From roasting to fulfillment, our hands and hearts are in every step. In an AI-saturated world, human-crafted goods will only grow in value. That’s why we show the process. We tell the story. And we let people feel the soul behind the sip.
Virtual Café, 24/7
The next frontier? BVP Coffee Co.’s Virtual Café.
We’re turning our Substack into a cozy, digital third space featuring:
Weekly “Coffee Hour” sessions
Live music, community chats, and shared brews
Livestreams and events
Always-on TV-style content
Even before our brick-and-mortar doors open, BVP is LIVE, 24/7, inviting people everywhere to pull up a chair.
We’re “Serving The People,” by any beans necessary.
Thanks for staying tapped in!
If you’ve been waiting for a sign to invest in what we’re building, this is it.
We’re not just making coffee.
We’re making history.
Innovating, together.
If you’re interested in getting in on the ground floor and owning a piece of our emerging enterprise, read this post to learn more about our investment opportunity.
Until next brew,
The BVP Coffee Co. Crew ☕️💻🌍
Want to support the mission?
→ Shop Our Coffee, Tea, & More
→ Visit our Virtual Café
→ Follow Us on Instagram